Facebook on Monday unveiled a version of its Messenger application for
children, aimed at enabling kids under 12 to connect with others under parental
supervision. Messenger Kids is being rolled out for Apple iOS mobile devices in
the United States on a test basis as a stand-alone video chat and messaging
app.
Loren Cheng , product manager said the social
network leader is offering Messenger Kids because there is a need for a
messaging app that lets kids connect with people they love but also has the
level of parents control. Facebook said that the new app, with no adverts or
in-app purchases, is aimed at 6- to 12-year-olds. It enables parents to control
the contact list and does not allow children to connect with anyone their
parent does not approve.
Facebook’s rules
require that children be at least 13 to create an account, but many are
believed to get around the restrictions, Cheng added that data from children
would not be used for advert profiles and that the application would be
compliant with the Children’s Online Privacy and Protection Act (COPPA).
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